The Gruffalo Snake Soft Toy -  This 17cm Snake is inspired by the hugely popular Gruffalo books written by Julia Donaldson and illustrated by Axel Scheffler.  The Gruffalo was first published in 1999 and continues to be a family favourite. This is a cute...

From the best-selling children's picture book The Gruffalo by author Julia Donaldson and illustrator Axel Scheffler, we bring you The Gruffalo Soft Toy. With over 24 million books sold worldwide, The Gruffalo was first published in 1999 and continues to be a family favourite,...

The Gruffalo Squirrel Soft Toy - This Squirrel plush toy is inspired by the hugely popular Gruffalo books written by Julia Donaldson and illustrated by Axel Scheffler. The Gruffalo was first published in 1999 and continues to be a family favourite. The Gruffalo Squirrel...

The best-selling children's picture book, The Gruffalo's Child Paperback Book by author Julia Donaldson and illustrator Alex Scheffler. With over 24 million books sold worldwide, The Gruffalo's Child Paperback Book was first published in 1999 and continues to be a family favourite, with its...

The Gruffalo's Child Soft Toy is inspired by the award-winning writer Julia Donaldson, creator of The Gruffalo, with illustrator Axel Scheffler.  They have created The Gruffalo's Child exciting story and book collection. This gorgeous plush measures 18cm. Suitable for 3 years or older. Soft...

A new edition of the bestselling picture book, The Highway Rat, by superstar duo Julia Donaldson and Axel Scheffler. Publishing as part of a branded relaunch of all Julia Donaldson and Axel Scheffler's picture books. From the creators of The Gruffalo, Stick Man and ZOG. The...

Beware of the Highway Rat. He'll steal your food... and your heart! The Highway Rat Soft Toy - This adorable soft toy is based on the children’s book The Highway Rat by Julia Donaldson and Axel Scheffler, the creators of The Gruffalo. The Highway...

Say hello to The Scarecrows Wedding Betty O Barley Soft Toy, the charming scarecrow soft toy from Aurora World, straight from the pages of the enchanting tale by author Julia Donaldson and illustrator Axel Scheffler’s The Scarecrows’ Wedding- a much-loved picture book. Standing 28cm tall,...

Say hello to The Scarecrows Wedding Harry O Hay Soft Toy from Aurora World, straight from the pages of the enchanting tale by author Julia Donaldson and illustrator Axel Scheffler’s The Scarecrows’ Wedding- a much-loved picture book. Standing 28cm tall, this adorable The Scarecrows Wedding...

The Scarecrows Wedding Paperback Book has been written by the hugely successful author Julia Donaldson and illustrated by Axel Scheffler.   From the creators of The Gruffalo, Stick Man, Zog, and Superworm, this The Scarecrows Wedding Paperback Book, tells the story of love and...

The Smed and the Smoos Paperback Book, a very lovely story of two young aliens, is another smash hit from the unparalleled picture book partnership of Julia Donaldson and Axel Scheffler, creators of The GruffaloIn The Smed and the Smoos Paperback Book, The Smeds...

The Snail and the Whale is a delightful tale of adventure and friendship by the unparalleled picture book partnership of Julia Donaldson and Axel Scheffler, creators of The Gruffalo. "How I long to sail!" said the tiny snail. One little snail longs to see the world...

The Snail and the Whale Soft Toy - This is the perfect gift for anyone who enjoyed The Snail and the Whale book by Julia Donaldson and Axel Scheffler. The snail has hitched a ride on the back of her friend the whale so...

The Tiger Who Came To Tea was written by Judith Kerr and has been a favourite among Children for years. Now you can read along to the book with this beautifully made hand puppet.  The Tiger Who Came To Tea Hand Puppet has all...

Bring the Tiger into your house for tea with this beautifully made soft toy. Though we can't guarantee he won't eat all the biscuits and cake, we can guarantee that he will be a delight to any fans of the book The Tiger Who...

Meet The Tiger Who Came To Tea Soft Toy - Small, from the Aurora World. The Tiger Who Came To Tea was written by Judith Kerr and has been a favourite among Children for years. Now you can read the book with a soft...

Meet Tiddler Fish Soft Toy from Aurora World, who is a cute 20cm fish plush that brings the wonder of bedtime stories to life! Inspired by the storybook Tiddler, by the award-winning author Julia Donaldson and illustrator Axel Scheffler, the creator of The Gruffalo....

Tiddler Story Book has been written by the hugely successful author Julia Donaldson and illustrated by Axel Scheffler.   From the creators of The Gruffalo, Stick Man, Zog, and Superworm, this book tells the story of a cute 20cm fish plush named Tiddler that...

Say hello to the cutest frosty friend in town – the adorable Toboggan Twins Earmuffs 21cm Soft Toy. This charming grey penguin plush stands at 21cm and is bursting with wintry character, ready to waddle straight into your heart. With beautifully soft grey fur,...

Meet the cutest frosty friend in town – the adorable Toboggan Twins Scarf 21cm Soft Toy. This charming grey penguin plush is full of personality and ready to waddle straight into your heart. With super-soft grey fur, an irresistibly sweet face and a cosy...

Meet Aurora World's Triceratops Dinosaur Soft Toy, a 33cm Purple Dinosaur Soft Toy – where prehistoric grandeur meets cuddly charm! Dive into a world where fantasy becomes tangible, as this vibrant purple dinosaur beckons you with its endearing eyes and gentle embrace. Crafted with luxurious...

Looking for a cute and cuddly toy for yourself or your loved ones? Look no further than the Wink SMILEYWORLD® Soft Toy, the latest addition to the adorable SMILEYWORLD® family. Measuring 13cm and crafted with the utmost care, this yellow plushie is perfect for...

The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imaginations are free to roam. The Sparkle Tales World consists of forests, desert, sea and a magical castle.  Xia Hua Panda...

Xiao Yu the Panda Soft Toy - The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imaginations are free to roam. The Sparkle Tales World consists of forests, desert, sea...

Meet Yoohoo Beefeater 5In Soft Toy, he is part our best selling YooHoo collection. He is also the Star of our souvenir Collection, he is travelling The world and trying to blend in. Here, he is dressed as a famous Beefeater. Yoohoo Beefeater 5In...