The Smed and the Smoos Paperback Book, a very lovely story of two young aliens, is another smash hit from the unparalleled picture book partnership of Julia Donaldson and Axel Scheffler, creators of The GruffaloIn The Smed and the Smoos Paperback Book, The Smeds...

Meet the cutest member of our Fancy Pal range, Fancy Pal Golden Crown Kitty Soft Toy- a kitty with a golden crown is sitting in a cute carrying pink bag. This soft toy is the perfect gift for anyone who loves cats. The Kitty...

Mini Flopsies T. rex Dinosaur Soft Toy is part of Aurora World’s highly popular Mini Flopsies range. Made using the finest plush materials, this grey T. rex Dinosaur has a floppy bean bag body, which is extremely cute and cuddly. This T. rex Dinosaur soft...

Ebba Eco is Aurora World’s fabulous range of baby soft toys made from recycled plastics. Introducing our lovable Ebba Eco Ryker Rex Dragon Luvster. Every soft toy animal has been made using recycled plastic bottles. This includes the outer plush material and also the...

Aurora World has launched Eco Nation, an adorable collection of soft toys made from recycled plastics and natural materials. The blue and yellow coloured Eco Nation Dipper Diplodocus Soft Toy is one of them. Every toy in this range is crafted using recycled plastic bottles, including...

Aurora’s Fancy Pal Unicorn Aqua Pastel Soft Toy Pet Carrier.  This is a gorgeous sparkly multi-coloured aqua pastel pet carrier bag with a soft and cuddly white unicorn inside. This soft toy is the perfect gift for anyone who loves unicorns. This unicorn soft...

Meet the cute member of our Fancy Pals range, Fancy Pal Princess Puppy Soft Toy- a puppy with a silver crown is sitting in a cute sparkly multi-coloured carrying bag. This soft toy is the perfect gift for anyone who loves dogs. The dog...

Kind and affectionate Molang has a unique, instantly recognisable style. Molang is all about empathy, softness, tenderness and joy. Molang has no nationality, is ageless and gender-neutral. Molang cares for everyone and everything.  Molang Key clip measures 10cm. Molang soft toy comes with a...

Say hello to Glitzy Tots Labrador Dog Soft Toy with sparkly gold accents on his feet and nose. This dog plush toy is super soft and cuddly and will make the perfect gift. Glitzy Tots Labrador Dog Soft Toy measures 20cm. This dog soft...

Glitzy Tots is Aurora World’s cute and cuddly range of collectable animals. Glitzy Tots Rabbit Soft Toy, 20cm, gorgeous caramel coloured rabbit/bunny with sparkly pink accents on her feet and nose. Glitzy Tots Rabbit Soft Toy is super soft and cuddly, and will make...

Meet Pammee Irish Soft Toy, she is part of our best-selling YooHoo collection. Pammee is travelling The world and trying to blend in. Here she is dressed as a leprechaun! Pammee Irish Soft Toy stands out from the crowd in her bright green dress...

Meet Yoohoo Union Jack Soft Toy, he is part our best selling YooHoo collection. He is also the star of our souvenir collection, he is travelling the world and trying to blend in. Here, he is wearing a Union Jack outfit! Yoohoo Union Jack...

Meet Yoohoo Guardsman Soft Toy, he is part our best selling YooHoo collection. Yoohoo is travelling The world and trying to blend in. Here, Yoohoo Guardsman Soft Toy is dressed as one of the famous Guardsman that can be found around royal residences in...

MiYoni Pug Soft Toy - Aurora World's Miyoni premium plush animals are made with superior materials and great attention to detail. Every item is beautifully designed and features realistic air-brushed colour accents to replicate the animals as found in nature. Each animal features a...

Sea Sparkles is Aurora's fabulous range of Mermaids. Every Mermaid is expertly made with exquisite detailing. Sea Sparkles Crystal Mermaid Soft Toy tail is made of a beautiful blue and silver coloured fabric and is movable for added play value. She has gorgeous pink...

Sparkle Tales Coral Narwhal Soft Toy The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imagination are free to roam. The Sparkle Tales World consists of forests, desert, sea and...

Meet our Fancy Pal Ostrich Soft Toy- a delightful toy featuring an adorable ostrich, nestled inside a cute ostrich-styled pet carrier bag. This is the perfect gift for anyone who loves ostrich. The best part is that the ostrich is not attached to the bag, so...

Meet our Fancy Pal Peek-a-Boo Camel Soft Toy- a delightful toy featuring an adorable brown camel, nestled inside a gorgeous sparkly red and brown-coloured pet carrier bag. This is the perfect gift for anyone who loves camel. The best part is that the camel...

Sparkle Tales Sandstorm Camel Soft Toy- The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imagination are free to roam. The Sparkle Tales World consists of forests, desert, sea and...

Introducing Tasty Peach Purple Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. Tasty Peach Purple Meowchi Soft Toy is a purple-coloured overstuffed and made...

Introducing Tasty Peach Blue Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. This Tasty Peach Blue Meowchi Soft Toy is a blue-coloured overstuffed and...

Introducing Tasty Peach Orange Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. This Tasty Peach Orange Meowchi Soft Toy is a bright, orange-coloured overstuffed...

Meet Flopsies Muriel Scarlet Macaw Parrot Soft Toy, the epitome of exotic elegance and vibrant charm. Crafted with precision and love, this plush Flopsies Muriel Scarlet Macaw Parrot Soft Toy is more than just a cuddly friend; it is a burst of tropical joy...

Introducing Tasty Peach Green Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. This Tasty Peach Green Meowchi Soft Toy is a green-coloured overstuffed cat...

Introducing Tasty Peach Pink Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. This soft toy is a pink-coloured overstuffed and made from a wonderfully soft...