Best Selling Products

Mary Meyer Aqua Axolotl Taggies Baby Rattle

Mary Meyer Aqua Axolotl Taggies Baby Rattle is more than just a cuddly rattle companion—it's a delightful addition to the renowned Mary Meyer collection. Designed to engage and comfort, this 5-inch wonder combines a gentle rattle inside with a soothing silicone teether outside, perfect...

£12.99

£12.99

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Mary Meyer Sherbet Lamb Taggies Baby Rattle

Mary Meyer Sherbet Lamb Taggies Baby Rattle is more than just a cuddly rattle companion—it's a delightful addition to the renowned Mary Meyer collection. Designed to engage and comfort, this 5-inch wonder combines a gentle rattle inside with a soothing silicone teether outside, perfect...

£12.99

£12.99

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Mary Meyer Taggies Baby Doll Soft Toy

Mary Meyer Taggies Baby Doll Soft Toy is a charming and thoughtfully designed companion for little ones. Featuring the brand’s signature taggies—soft, textured tags that encourage grasping and stimulate fine motor skills—this delightful doll brings comfort and developmental play together in one adorable package....

£14.99

£14.99

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Spudsters Syd Spider Soft Toy

Crawl into the world of cuddles with Spudsters Syd Spider Soft Toy from Aurora's Spudsters collection! This adorable plush spider combines the fun form of a purple potato with the whimsical touch of green legs, making it irresistibly cute and perfect for both playtime...

£22.99

£22.99

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Sea Sparkles Estrella Mermaid Soft Toy

Dive into a world of enchantment with our mesmerizing Mermaid Sea Sparkle Soft Toys! Meet our Sea Sparkles Estrella Mermaid Soft Toy is a part of Aurora's fabulous range of Mermaid soft toy collection. Every Mermaid in this range is expertly made with exquisite detailing. From...

£22.99

£22.99

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Spudsters Ladybird Soft Toy

Welcome to Spudsters by Aurora World, where charming potato-shaped plushies bring a playful twist to cuddly companions. These unique potato plush creations blend lovable animal traits with the delightful shape of a spud, offering heartwarming cuteness and creativity. Meet the Spudsters Ladybird Soft Toy,...

£22.99

£22.99

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Zog the Dragon 16In Soft Toy

Meet Zog the Dragon 16In Soft Toy from Aurora World, who is the enchanting 16-inch soft toy dragon that brings the wonder of fairytales to life! Inspired by the book Zog, this cuddly and charismatic creature is a fantastical friend ready to ignite the...

£59.99

£59.99

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Ebba Dewey Rabbit Baby Grey Soft Toy

From Aurora's baby collection, Ebba Dewey Rabbit Baby Grey Soft Toy is a gorgeous Rabbit / Bunny plush soft toy named Dewey. Made from super soft and cuddly grey material, Dewey has embroidered eyes for complete softness. This rabbit has a super cuddly body...

£19.99

£19.99

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Out Of Stock
Sparkle Tales Sparkle Unicorn Key Clip

Add a touch of whimsy and fun to your everyday adventures with our adorable unicorn soft toys, now available as key clips for your backpack! Sparkle Tales Sparkle Unicorn Key Clip - Welcome to the magical world of Sparkle Tales by Aurora! With Aurora's...

£4.99

£4.99

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Pammee Fennec Fox Sailor Soft Toy

Introducing our stunning Pammee Fennec Fox Sailor Soft Toy, from our highly popular YooHoo collection. Our YooHoo range is specifically designed to captivate you with its vibrant colours, soft bodies, big sparkly eyes, and bushy tails. Our industry-leading designers have also re-imagined the trademarked...

£12.99

£12.99

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Tasty Peach Tea Meowchi Soft Toy

Introducing Tasty Peach Tea Meowchi Soft Toy which is a part of the Tasty Peach collection from Aurora World. Tasty Peach is a kawaii-filled collection featuring Japanese-inspired desserts combined with adorable characters. This Tasty Peach Tea Meowchi Soft Toy is an overstuffed cat plush...

£14.99

£14.99

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Sparkle Tales Mini Turtle Soft Toy

Sparkle Tales Mini Turtle Soft Toy is one of the members of Aurora's fabulous range of Sparkle Tales collections. Every soft toy in this range is expertly made with exquisite detailing. From graceful and elegant to playful and mischievous, there's a plush toy for everyone. The Sparkle Tales...

£6.99

£6.99

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Borealis Kira Giraffe Soft Toy

Meet Borealis Kira Giraffe Soft Toy our gorgeous 46cm giraffe plush which is a part of our recently launched premium collection Borealis. Crafted with exceptional attention to detail, this giraffe is crafted with a vibrant pattern of chestnut brown and sandy patches, capturing the...

£45.00

£45.00

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Out Of Stock

Stories from Moominvalley

Stories from Moominvalley is based upon the Moomin character from the global Moomin brand created by Tove Jansson over 75 years ago. Since creation, Moomins have become best selling books and stories, with many different adventures shared with the Moomin family. The stories have...

£10.99

£10.99

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Out Of Stock
The Highway Rat Paperback Book

A new edition of the bestselling picture book, The Highway Rat, by superstar duo Julia Donaldson and Axel Scheffler. Publishing as part of a branded relaunch of all Julia Donaldson and Axel Scheffler's picture books. From the creators of The Gruffalo, Stick Man and ZOG. The...

£7.99

£7.99

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Glitzy Tots Giraffe Soft Toy

Glitzy Tots is Aurora World’s cute and cuddly range of collectable animal soft toys. Introducing our gorgeous patterned Giraffe with sparkly accents on her feet and nose. Glitzy Tots Giraffe Soft Toy is a super soft, cuddly and made from the finest quality materials. Our...

£12.99

£12.99

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Glitzy Tots Labrador Dog Soft Toy

Say hello to Glitzy Tots Labrador Dog Soft Toy with sparkly gold accents on his feet and nose. This dog plush toy is super soft and cuddly and will make the perfect gift. Glitzy Tots Labrador Dog Soft Toy measures 20cm. This dog soft...

£12.99

£12.99

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Yoohoo Union Jack Soft Toy

Meet Yoohoo Union Jack Soft Toy, he is part our best selling YooHoo collection. He is also the star of our souvenir collection, he is travelling the world and trying to blend in. Here, he is wearing a Union Jack outfit! Yoohoo Union Jack...

£12.99

£12.99

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Yoohoo Beefeater 5In Soft Toy

Meet Yoohoo Beefeater 5In Soft Toy, he is part our best selling YooHoo collection. He is also the Star of our souvenir Collection, he is travelling The world and trying to blend in. Here, he is dressed as a famous Beefeater. Yoohoo Beefeater 5In...

£12.99

£12.99

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Sparkle Tales Bianca Seal Soft Toy

The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imaginations are free to roam. The Sparkle Tales World consists of forests, desert, sea and a magical castle. Bianca Seal lives...

£19.99

£19.99

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Xia Hua the Panda

The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imaginations are free to roam. The Sparkle Tales World consists of forests, desert, sea and a magical castle. Xia Hua Panda...

£19.99

£19.99

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Xiao Yu the Panda Soft Toy

Xiao Yu the Panda Soft Toy - The Sparkle Tales Kingdom is a fantasy world where all kinds of magical creatures live. It is a place where fairy tales and imaginations are free to roam. The Sparkle Tales World consists of forests, desert, sea...

£14.99

£14.99

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Mango Flamingo YooHoo Soft Toy 5in

Meet Mango Flamingo YooHoo Soft Toy 5in. She is part of our much loved YooHoo family. Mango is now featured on YooHoo to the Rescue: A Netflix Original Series. Mango Flamingo YooHoo Soft Toy 5in makes a great cuddle buddy for children of all...

£9.99

£9.99

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Hattifatteners on Log Finger Puppets

Our soft 5" Hattifatteners finger puppets will delight Moomin lovers both young and old. This is an ideal gift for fans of the classic books and TV show as well as children looking for a soft and cuddly new friend.

£7.99

£7.99

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The Gruffalo Baby Ring Rattle

This cute Gruffalo ring rattle has a soft coat that’s safe for babies to play with and enjoy. From our new Gruffalo baby collection of wonderful designs for your little loved one. Made with love and gorgeously crafted, babies will love their new Gruffalo...

£9.99

£9.99

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